Highly doped Award for entrepreneurs with migrant background (incl. refugees) linked to an awareness raising campaign.
The AWARD stimulates/supports new business ideas, mainly of newcomers (in 2019, around 30 participants). For the winners, the AWARD is linked directly to financial support, given as a grant, not as a loan.
It contributes to more public attention for business concepts developed or implemented by “newcomers”, leading to more perception of their capacities, initiative, chances, successful experiences. This influences positively the narrative in the middle of the society (refugee/migrant as active subject) including self-awareness of the newcomers and supports the (future) entrepreneurs and their business as well in aspects of publicity, marketing, potential clients and/or partners.